The
digital terrain is evolving, fast. Primarily, powered by new digital
technologies. Consumers are adapting and gaining easier access from a plethora
of platform choice such as: reviews on device of their choice, social media,
price comparison sites, brand websites and eCommerce portals.
Reach out to the audience with our meaningful digital marketing agency. Vistas digital marketing services team is made up of gifted and specialist writers, savvy digital marketers, coding whiz and graphics talent. We create customized, evocative communications and present your brand effectively to engage, inform and educate audiences in the digital community.
To achieve
digital marketing success team Vistas performs research and analysis of key
metrics such as:
Key
Performance Indicators:set website traffic targets through KPIs including
website traffic, traffic sources, paid ads click-through rates, social shares
decreasing bounce rates.
Audience
persona: we arrive at a picture of audience profile, their interests and
behaviour patterns.
Competitor
activity: Competitor analysis presents a wealth of insights, data and
tactics. Know your competition well to get ahead of them is our approach at
Vistas.
Channel
mix: Matching the right media channels to suite the audience profile is a
continuous exercise based on age group, income levels and trends.
Content
creation: Arriving at the optimal content style and substance is
imperative. Content can be created as though leader, domain expert, light and
entertaining or even outright quirky depending on the audience.
Digital
Marketing - All You Need to Know
Vistas
deploys multiple skills in creating high impact digital marketing creative
development, effective promotion and deliver higher ROI. Totally aligned with
the brand, Team Vistas digital marketing services emulates the style, tone and
voice customers have come to trust.
Ranked
among leading digital marketing companies
in Bangalore, several demanding skills come-together in making
digital marketing a success.
Specializations
under the umbrella term of digital marketing agency in Bangalore services are:
- Paid Search Marketing
- SEO
- Content Marketing
- Social Media Marketing
- Direct Marketing
Paid
Search Marketing
Vistas
paid search marketing experts accurately identify and capture the attention of
potential customers at the very beginning of their buying journey through
Google, Facebook and Instagram paid search marketing.
The team
at Vistas approaches each assignment with strategy’s planned around the
business. From identifying best suited channels to setting optimal budgets
Vistas has set high standards and achieved great success.
Paid
search marketing works for companies of any and all sizes. Google adwords
levels playing fields between multinationals and small startups. Based on the
brief PPC experts plan and work to capture market-share, optimize and work on
lowering acquisition costs.
Innovations
and changes are an everyday manifestation in search technology and in Google,
therefore, Vistas has put in place an efficient system for the technical team
to stay on top of the learning curve, learning, testing the latest tools and
software and outperforming the competition.
Search
Engine Optimisation
SEO is an
asset earned through merit. When positioned prominently, businesses receive a
steady stream of traffic of searching and ready to buy consumers. The degree of
success is the high position the page has achieved for that keyword. Statistics
indicate 95% searchers settle for results within page one without moving to
page two or beyond.
The SEO
team at Vistas delivers comprehensive SEO services starting from initial
briefing to initial auditing of on-site and off-site status and problems and
opportunities through to research, recommendations and ongoing optimisation.
Vistas SEO efforts are content driven and completely integrated the broad
digital marketing efforts.
Vistas SEO
experts examine each word of the website content and structure for effective
recognition during indexing by search engines. Additionally, the team works on
optimizing offsite signals and influence search engine rankings such as media
coverage, web link building and social media.
Social
Media Marketing
Vistas
dedicated social media marketing & management team – unique from all
digital marketing companies - create and communicate interesting information on
the brand, its products and or services. The team is trained to develop a brand
personality’s around the company that will etched in the consumers mind.
We work
with brands and companies of all shapes and sizes to create promote and manage
social media communications and channels.
Vistas social media marketing services span
strategic creative development of communications, content creation, content
marketing, campaign planning and implementation, channel management and
publishing. We list some of services for your ready reference:
- Social media communications
- Audit
- Monitoring and response
- Developing likes, tweets and
social signals
- Reporting
- SEO integration
- Competitor analysis
- Consultancy
- Communication and engagement
- Building fans and followers
- Content generation and seeding
- Social PR
- Offline integration
Facebook
Advertising
Facebook
is one the biggest marketing platforms for each and every business. However,
keeping up with the constant changes in Facebook algorithm can make it a
challenge to connect organically with fans.
As the top
digital marketing companies Bangalore, we recommend Facebook highly for
effectiveness. Running ad campaigns on Facebook is easier and highly effective.
Facebook offers micro-targeting features that allows one to reach exact target
audiences based on demographics, location, interests, and even behaviours.
Presenting the brand’s offerings to the searching, ready to buy audience.
The
various advertisement types and targeting options follows:
- Photo Advertisements
- Video ads
- Carousel ads
- Slideshow ads
- Collection ads
- Lead ads
- Dynamic ads
Instagram
Advertising
More than
a billion people use Instagram every month. Engagement with Instagram is more
than both Facebook and Twitter.
Instagram
is fully integrated with Facebook Ad Manager enabling us to leverage Facebook’s
wealth of user information and advertise directly to a clearly defined target
audience.
Instagram
offers various ad formats such as:
- Stories ads
- Photo ads
- Video ads
- Carousel ads
- Collection ads
Ads are
integrated into users’ Feeds and Stories providing a non-disruptive user experience.
Instagram
also offers different types of call-to-actions that can help you collect more
leads.
Brilliantly
designed advertisements carrying engaging messages and offers with a taunting
call-to-action ensure we have target audience's complete attention.
Email is
low cost and an highly efficient marketing channel.
eMail
marketing creates opportunities with customers at the right time and across
multiple devices. Helps maintain connections with informative and helpful
content throughout consumers buying journey.
Experienced and successful brands deploy eMail marketing as a standard in digital marketing mix. At Vistas trained eMail marketing experts deliver the entire range of eMail marketing from planning strategies around client business creative communication development, coding and publishing.
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